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KONGRETA STUDIO

KONGRETA STUDIO (Graphic Design + Art Direction, Zurich)

2025

Holding, (Shift)ing

Creative + Art Direction, Installation, Textile + Concept Art

(1) Tablecloth (2) Flyer (3) Archive

(1) 170 x 86 cm x 76 cm, (2) DIN A3 (3) DIN A2

The installation reveals the often-invisible, gendered care work that holds daily life together. Seven sewn aprons merge into a single tablecloth, using sewing and embroidery as feminist strategies to reclaim the apron as both symbol and structure. Because the table is also where domestic labour gathers and becomes visible, the tablecloth turns what is usually hidden into a shared, tangible surface. Hidden table legs, sound recordings, and a small material archive expose the labour behind it, while a translucent, layered flyer echoes how this quiet work silently supports everything.

2025

Brutes

Creative + Art Direction, Brand Design (Apparel/Object)

Logo, Jacket, Key Chain

Various

Brutes is a fashion and object label that embodies a stance of controlled presence. Its designs translate principles of balance, clarity, and discipline into contemporary forms. Brutes stands for a coherent aesthetic of thought and movement, aimed at individuals with high standards and a strong awareness of posture.

2024

Reframing: Constructed Realities in the digital Realm

Editorial Design

Book

170 X 240 mm

The book examines the merging of physical and digital realms through technical images, art, and perception, drawing on “Into the Universe of Technical Images” by Vilém Flusser. Five chapters link key terms, theory, and artworks into a dense narrative. Keywords are embedded in the text, and pixel-based image placements reveal artworks gradually, shifting from fragments to full views. The structure lets Flusser’s text and the main narrative interlock. A precise pixel grid for keywords and images creates a layered, fragmented map of artists and ideas across the book.

2024

One person’s Dilemma, Another person’s Delight

CD + AD, Posters+AR+Animation, Merch, Photography

(1) Poster (2) Sticker, Silkscreen printed T-shirts (3) Photos 

(1) Din A1 (2) Various (3) 360 x 400 mm

The poster series for Zurich Design Week’s Poster Safari interprets the theme Good News by showing how ordinary events can feel positive or negative depending on viewpoint. Using collage aesthetics and a swaying-bridge metaphor, the designs visualize this ambiguity. An AR version blends the individual posters into an interactive, shifting piece, while a diagram encourages reflection on subjective perception. The project is rounded out with a merchandise line and a dedicated photoshoot.

2025

Dachlandschaften

Creative + Art Direction, Editorial Design

Book

127 x 142,9 mm

The book showcases student projects that reimagine the unused rooftops along Frankfurt’s Zeil as a vibrant new urban layer. Presented in a flexible 16:9 format for print and digital use, the publication brings together ecological strategies, cultural and social programs, and shared community spaces—offering a visionary approach to a vertically expanded and sustainably activated city.

2023

@Kongreta_ (formerly gretafio)

Creative + Art Direction, Visual Identity, Content Creation

Instagram Account

Various

Instagram account with 21,000 followers. An ongoing visual practice since 2016 combining self-presentation, atmospheric image curation and observational photography. The feed functions as an ongoing archive of visual research — collecting moods, textures and narrative fragments that inform my design and conceptual work.

2023

Backslash Festival

Visual identity, Poster, Animation, Merch

(1) Website (2) Poster (3) Hoodie, Buttons, Admission ticket

(1) 1980 x 1080 px (2) DIN A2 (3) Various

Backslash Festival is a transdisciplinary event in Zurich combining electronic music, performance, and dance. A visual identity concept was developed based on layered video recordings. The poster plays with transparency and motion to reflect the complexity and fusion of disciplines.

≥2022

Various

Posters, Coding, Webdesign

Posters, Websites

Various

Various posters for lectures or events, the website for Kongreta Studio and another website, “Phenomenon Volcano”, which presents eight well-known and/or active European volcanoes. The focus is on visual inspection and artistic representations of the volcanoes.

2023

Saturn Oppositions + Object Mode

Creative + Art Direction, Visual identity

Posters, Guidance System, Flyer, Instagram Content, Website

Various

Visual identity for Saturn Oppositions (largest graduate exhibition of the Art Department at HfG Offenbach), held in the former Saturn store. The poster can be rotated 180 degrees and read from both sides. This rotational concept is also integrated in the flyer. Visual Identity for the Exhibition Object Mode which showcased moving images and objects, exploring questions about intermedial and interpersonal connections. 

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